Puma is the main sponsor of the Israel Football Association (IFA), which includes teams in Israel’s illegal settlements on occupied Palestinian land.
More than 200 Palestinian sports clubs have called on Puma to end the sponsorship deal and stop supporting Israel’s illegal land grabs.
A profit-seeker
They are a sponsor of settlement soccer
Dehumanizing and colonizing
But we’re not buying apartheid
Replaced Adidas,
But you mislead us
When you say you never sway
From support for rights
Cause if you mean it
Then don’t smokescreen it
You’re terrorizing Palestine
Freedom of movement
And self-improvement
Both are banned by the plan of dispossession
Israel has flourished
Gaza malnourished
How can they make it to the goal
It seems that you’ve chucked
Your code of conduct
Against complicity in human rights abuse
Settlement scrimmage
Whitewash your image
You are erasing Palestine
Supporting conquest
Is what we protest
You are sponsoring grand
Theft of land and rights
Ethnic cleansing and dispossession
Are what’s running in your shoes
They’re occupying and always lying
Apartheid is but a step to their final goal
Take a decision against this prison
Come on Puma, have some soul